In this episode of The Food Professor Podcast, we welcome Aaron Skelton, CEO of the Canadian Health Food Association. We discuss regulatory challenges facing natural health products, the impact of new tariffs, consumer trust, and how policy changes could reshape the Canadian food and wellness industry. In the news, we touch on Elon's DOGE cuts to the USDA and their potential impact in Canada, Loblaws' multi-billion-dollar investment, the pause in Saskatchewan's canola processing plant, and KFC's surprising corporate relocation from Kentucky to Texas, as well as the state and future of agriculture in the Ukraine and the practical economics of adding hens in your back yard to make your eggs.
The latest The Food Professor Podcast episode dives deep into the regulatory landscape shaping Canada's natural health product sector. Hosts Michael LeBlanc and Sylvain Charlebois sit down with Aaron Skelton, President and CEO of the Canadian Health Food Association (CHFA), to discuss pressing industry challenges and opportunities.
With 82% of Canadians using natural health products, the CHFA is pivotal in advocating for businesses navigating Health Canada regulations, labelling laws, and cost recovery fees. Skelton shares insights into the Save Our Supplements (SOS) campaign, an initiative pushing back against policies that could increase costs and reduce product availability. He emphasizes the need for regulatory balance that fosters innovation while maintaining consumer safety.
The conversation also covers the impact of rising tariffs on Canadian manufacturers, making it harder for local brands to compete with international markets. Skelton highlights the urgent need for policies that support domestic food production and streamline interprovincial trade.
Shifting gears, the hosts explore consumer trust and transparency in health products. With increased scrutiny over false claims and misleading marketing, third-party certifications like B Corp and Canadian Organic Certification have become crucial in building credibility. Skelton stresses that transparency—not perfection—is key to maintaining consumer confidence.
In the news, we touch on Elon's DOGE cuts to the USDA and their potential impact in Canada, Loblaws' multi-billion-dollar investment, the pause in Saskatchewan's canola processing plant, and KFC's surprising corporate relocation from Kentucky to Texas, as well as the state and future of agriculture in the Ukraine and the practical economics of adding hens in your back yard to make your eggs.
This episode is packed with insider knowledge on food safety, economic policy, and industry regulation, making it a must-listen for food professionals, policymakers, and consumers interested in the future of Canada's health and wellness sector.